Well I was a bit dubious about coming to FOWA. Simon had been to a few conferences this year that overall he didn't really find very useful, and to be honest, for a conference about the future of web apps, their attendees "networking" site was really rubbish!!!
However, I arrived with an open mind, and kicked off the day with a bit of Halo 3 at the Microsoft lounge. Having established that this wasn't going to be a stuffy Enterprise 2.0 conference, and it was going to be a fun web2.0 conference I relaxed a bit.
I noted before going that most of the attendees were from little web2.0 startup companies, and apart from the sponsors of the shows I reckon I was the only attendee from a big corporation , let alone from a pharmaceutical company - so I felt a bit like an undercover agent , posing as a Flex developer!!! The upside of this was that nobody was trying to sell me anything, and I found that people, even the exibitors really just wanted to tell you what they were up to , and maybe get some feedback!
My highlight from yesterday was a talk by Daniel Burka, who was talking about how to implement changes in a community site like DIGG, in a way that really engages and placifies the community. I think he had some really great advice, and actually out shone his boss Kevin Rose, who presented later in the day.
One final point to note - like any cool technology conference, everyone was sporting their swanky MacBooks - but I was very surprised to see that Microsoft were using them on their stand to showcase Silverlight!!!!!!
More later on today!!
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